Counterfeiting signification bracelet cuir homme of Brands in India
By Sheng Feng on May 17, 2011Designer DiorRapid advancement in technology histoire dor bracelet cuir homme and liberalization of the Indian economy have created an montre fossil bracelet cuir homme ideal market for people misusing existing brand values that have been cultivated and nurtured over bracelet cuir homme avec croix a period of time. coque huawei coque iphone bijoux bracelets coque huawei The mushrooming growth has also given rise to despicable marauding activity, which is nothing but piracy. bijoux bracelets coque iphone But the question arises here bracelet cuir homme encre marin is that is it the popularity factor which promotes counterfeiting among people or the need factor I guess it is both.
Counterfeiting also referred bracelet argent 2 prenoms as piracy in a common trade parlance bracelet cuir homme 16 cm mean the unlawful acquisition by a person of the property of another person without his consent. Ever since the evolution of brands, the business has marked a trend in the society where everyone wants to associate himself/herself with the latest quality fashion trends in different forms like branded clothes, institutes, branded products etc. teeshirt licorne coque iphone bijoux pas cher After all, what matters at the end is to show off the branded You!!
The word ounterfeit describes the forgeries of currency and documents but these days the imitations watford montre automatique carlton bracelet cuir homme of clothing, software, pharmaceuticals, jeans, watches, electronics, and company logos and brands have become common in the market. coque huawei The counterfeiters either attempt to deceive the consumer into thinking they are purchasing a legitimate item, or convince the consumer that they could deceive others with the imitation. coque huawei Some counterfeits are produced in the same factory that produces the original, authentic product, using the same materials.
Indian metros have become base for manufacturing counterfeit products and account for maximum Intellectual Property Rights violations. coque samsung Delhi is the hub of counterfeit products in India as nearly 70 per cent counterfeit products originate here. coque samsung coque huawei A survey was conducted to estimate the size of counterfeit of FMCG products and montre ronde bracelet cuir homme it revealed the stark reality of FMCG companies having maximum loss up to 40% and an average loss around 20% of their market share of their well known products.
The biggest concern is, however, the customers attraction towards these pirate products is directly proportional to price of these products faire bracelet cuir homme which are sold at 40 to 45% etsy bracelet cuir homme lesser value than the original. coque samsung A common man with limited knowledge falls bracelet cuir homme vert for the counterfeit products due to its cheap or discounted prices. Enforcement of laws against counterfeiting is not so strict in India which is another big jolt for the brand industry.
As counterfeiting has become an economic problem of international importance and bracelet cuir homme prada has been growing dramatically across the globe, manufacturers of the original products and bracelet argent acier homme government find themselves in a constant battle against counterfeiters. coque huawei This has led to a variety of countermeasures based on lawful, political, administrative, or business techniques. coque huawei coque iphone The framework also considers the interplay of attitudes, purchase intentions, and dissonance that leads to coping processes and in turn influences attitudes and decisions. coque samsung coque samsung coque iphone Counterfeiting appears in two different forms, as deceptive and non deceptive counterfeiting. bijoux bracelets Under receptive counterfeiting, the consumer is not aware of the fact that he/she bracelet cuir homme diesel purchases a bracelet cuir homme marque copy rather than marc orian bracelet cuir homme the original product and cannot be held accountable for the behavior. coque iphone coque iphone Louis Vuitton, Gucci, bracelet argent pandora 19 cm Burberry, Tiffany, Prada,Cartier bangle bracelets, Hermes, Chanel, Dior, Yves St Laurent, and Cartier are frequently pirated.
Studies say if consumers would not buy; there will be no market for the counterfeit retailers. coque iphone coque iphone It also reveals the photo bracelet cuir homme consumers which include students and businessmen as the major section with 31%, service class bracelet cuir homme oxbow (19%) and housewives with 17%. coque samsung So the question is: who is to be blamed the kit bracelet cuir homme retailer or the counterfeit prone consumer
The customers site few reasons to shop fake products from street markets like branded products available at cheaper rates, choices and variety of designs, one shop for all purchase items. bracelet homme bijoux personnalise coque samsung However, they bracelet cuir homme 2cm also feel the need of strict laws which can prevent counterfeiting. bracelet homme Nevertheless, a joint effort has been made by FICCI and the leading FMCG companies to bring all companies together to initiate a war against such menace. It is a Brand Protection Committee (BPC) with the objectives to combat the commercial theft since large number of factors goes into a brand building, bracelet cuir homme gravure unscrupulous persons pocketing something which belongs to someone else and also piggybacking on someone elses bracelet argent et émail reputation and to bring awareness amongst society since these counterfeit products deceive the gullible consumers.
However these steps are not enough to stop counterfeiting, Indian Government and other statutory bodies should take active interest for the protection of legitimate business and provide wholehearted support to the industry at large. bracelet homme coque samsung The article has been drafted on the basis of researched project done by her student of PG Diploma in Fashion Merchandising Ms.
